About ReplyFalcon

We watched roofers lose jobs they should have won

ReplyFalcon started with a simple problem: roofing companies bring in plenty of leads, but follow-up slips when everyone's on a roof.

We built ReplyFalcon to answer the one question every roofer's office can't: "Who's replying to this lead right now?" The answer should always be: your system, in under a minute, every time.

Founded by Marcos Almarales in Houston, TX.

What ReplyFalcon handles
  • SMS + email follow-up

    Every inbound lead gets a branded reply right away.

  • Inspection booking

    Leads pick a slot from your live calendar.

  • Quote nurturing

    Follow-up sequences work the quote until it closes.

  • Lead pipeline

    Every lead and reply in one dashboard.

What we believe

Four things we won't compromise on

Built for the trade

We don't make generic CRM features and hope roofers adapt. Every feature is built around how roofers actually work.

Response time is revenue

The first roofer to reply usually gets the inspection. We obsess over closing the gap between 'new lead' and 'first reply.'

Your brand, not ours

Leads never hear 'ReplyFalcon.' They hear your company, your tone, your offer. We're the engine, you're the roofers they trust.

Local crews first

Roofing is local and trust-driven. We optimize for the independent contractor and the multi-truck crew alike.

Put your follow-up on autopilot.

ReplyFalcon handles the replies, bookings, and quote follow-up so your crew can stay on the roof.